I believe that when a home owner calls me to sell their home, that is in fact the goal, sell their home. I do a lot of work before meeting with them and during the life of the listing and I don’t want to waist time or money for me or the home owner. Part of the work is figuring out what their property is worth in today’s market and making a plan to adjust the evaluation once we are in the market. I explain this to the sellers and part of the plan is what has become known as the Rule of Tens.
- If the house is on the market for 10 days with no calls or showings…it’s over-priced
- If the house has 10 showings and no offers…it’s over-priced
If either of these events are triggered, than it’s time to talk about a price adjustment. I have this discussion on front so that the sellers have an opportunity to give it thought and be prepared for the discussion when I call to meet. This is part of what makes me a successful agent.
How about you, can you think of any other indications that a property is over-priced?
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